When it comes to a Prada collection/campaign/lookbook/anything, you can always expect the unexpected. For the labels Autumn Winter collection we saw a return to old world, traditional Italian styles of ribbed tights, corset tops, gloves and fuller figures, all cleverly presented in an unexpected way that made it all appear modern and new. Following on from the collection, the release of Prada’s look book is yet another unexpected return to old fashioned techniques cleverly mixed with modern themes and unexpected aesthetics.
The Fantasy Lookbook features the labels chunky knit sweaters, forties styled dresses and court shoes in a mish-mashed collage of illustrations, blurred photos and distorted images. The clashing imagery of pop illustrations and modern day snap shots is the combined work of art directors Alexander Reichert and Fausto Fantinuoli and photographer Phil Meech.
Posing naturally in amongst the artificial and obscure world are a range of models including Barbara Palvin, Monkika Jagaciak, Lara Stone, Kasia Struss and Miranda Kerr. The mother-to-be also walked in the Prada and Balenciaga shows last season, proving the Victoria’s Secret angel has also earnt her stripes on the international high fashion catwalk.
The Fantasy Lookbook features the labels chunky knit sweaters, forties styled dresses and court shoes in a mish-mashed collage of illustrations, blurred photos and distorted images. The clashing imagery of pop illustrations and modern day snap shots is the combined work of art directors Alexander Reichert and Fausto Fantinuoli and photographer Phil Meech.
Posing naturally in amongst the artificial and obscure world are a range of models including Barbara Palvin, Monkika Jagaciak, Lara Stone, Kasia Struss and Miranda Kerr. The mother-to-be also walked in the Prada and Balenciaga shows last season, proving the Victoria’s Secret angel has also earnt her stripes on the international high fashion catwalk.
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